How WD40 Used Leafr to Kickstart Their Carbon Reduction Journey

Overview

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WD40, a household name in DIY, needed to understand, report, and reduce their carbon emissions—but lacked in-house expertise to get started. They turned to Leafr to map their requirements, connect with qualified consultants, and find a reliable carbon accounting tool that would set them up for long-term success.

Challenge

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Like many manufacturers, WD40 understood their responsibility to reduce emissions but didn’t have the internal resources to lead a carbon accounting initiative. Emissions tracking isn’t just about measuring—it’s about translating data into meaningful changes. WD40 needed a straightforward solution that would allow them to quantify their carbon impact and identify opportunities to improve, without overhauling their team.

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Solution  

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WD40 engaged Leafr to find the right sustainability expertise, fast. Within days, Leafr presented them with a shortlist of highly qualified carbon accounting consultants with experience in manufacturing. WD40 quickly selected a consultant who not only had the technical knowledge but understood their unique needs. This expert guided WD40 through selecting a suitable carbon accounting tool, giving the team confidence to move forward with a tool fit for their purpose.

Results

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- Rapid Matching and Hire: Leafr provided a shortlist of expert consultants within days, enabling WD40 to make a swift, confident hire.
- Tailored Tool Selection: The consultant helped WD40 select a carbon accounting tool that integrated smoothly into their operations, allowing for streamlined emissions tracking.
- Immediate Insights: With the right tool and expert support, WD40 gained visibility into their emissions and developed a roadmap for achieving their reduction goals.

Conclusion  

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With Leafr, WD40 was able to bridge their skills gap and take an essential first step in reducing their carbon footprint. Leafr provided the expertise, fast turnaround, and guidance they needed to move from intent to action, demonstrating the value of on-demand sustainability expertise for companies ready to make an impact.

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