Caner's profound journey with Liquiproof exemplifies the transformative potential of ethical and sustainable business practices. Originally conceptualized to prolong the lifecycle of fashion, Liquiproof expanded Caner's comprehension of the far-reaching impact companies can yield. Through triumphs and trials encountered with Liquiproof, Caner has refined his vision of contemporaneous businesses and their aspirations. Drawing from this knowledge, Caner established Kind Community and the Purposeful Profits Programme, a success blueprint for companies, underscoring the importance of balancing profitability with impactful operations. Caner works in unison with visionary leaders and avant-garde thinkers to co-create a future where business flourishes on foundations of kindness, ethics, and mutual prosperity. His accolades are testament to his expertise- including features in the Top 100 Startups in 2015 and 2016, a substantial investment in BBC Dragons Den, and past success on Amazon with two #1 products. Caner also served as a mentor and keynote speaker on topics such as kind business, leadership, sustainability, climate, and ESG, further enhancing his professional journey. Features in notable outlets, including GQ, Vogue, and The Times, highlight his prominence in the industry.